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Mudra Institute of Communication (MICA)
Salman Khan
- July 15, 2022
- 3:30 pm
Mudra Institute of Communication (MICA) is located in Ahmedabad and is an autonomous and non-profit university that serves the post-graduation (PG) program. MICA is the only university that provides leadership in strategic marketing and communication. MICA Ahmedabad includes more than 8 courses at the PG level. MICA provides 2 different specializations certificates i.e., Crafting Creative Communication programmes and Post Graduation Certificate Programme (PGCP).
The institute also has designed various Leadership & Management Development Programmes known as LMDPs, for which it has worked with the top of the league multinationals, Indian corporate houses, public sector enterprises, etc.
MICA Ahmedabad has been maintaining a 100 percent placement record since its inception. During MICA placements 2020, a total of 179 students opted for placements and all of them received suitable job offers. Again, MICA delivers scholarships, which are awarded based on a student’s overall academic performance, as well as family income. Each scholarship amount goes up to 25 percent of the annual fees.
MICA Courses & Fees 2022
MICA Ahmedabad offers three residential and seven programmes in online mode at the PG level. PGDM (two-year), FPM, and PGCP in Crafting Creative Communication programmes (one-year) are residential programmes of MICA while the online programme is known as Post Graduation Certificate Programme (PGCP) includes seven different specializations. The duration of PGCP programmes ranges from one month to one year. Here are the courses, specializations, and fees:
Courses | Specialisations | Total Fees |
Media & Entertainment Management, Advertising & Brand Management, Digital Communication Management, Marketing Analytics, Development Management & Social Enterprise | Rs 21 lakh | |
Management, Communication, Marketing, Media & Entertainment, Digital Marketing | – | |
CCC, Digital Marketing & Communication, Digital Marketing, Business Management, Market Research & Data Analytics, Marketing & Brand Management, Media & Entertainment | Rs 70,000 – Rs 1.50 lakh |
Read more: MICA Courses & Fees
Download MICA Brochure | Download MICA FPM Brochure | Download MICA PGDMC Brochure |
MICA Admission 2022
Candidates who wish to enroll in the courses offered by MICA can register online on the official website of the Institute. It is mandatory for candidates to appear in the qualifying entrance exam and secure a valid score. MICA also conducts its own entrance test known as MICAT shortlisted candidates in the final selection round for PGDM-C (flagship programme).
The following table below has a course list with eligibility criteria and entrance exams:
|
Courses |
Eligibility Criteria |
Seat Intake |
|
PGDM-C |
Qualifying exams: CAT / XAT / GMAT followed by MICAT -Bachelor’s degree/ equivalent qualification in any stream recognised by the AIU -Final year students can also apply |
136 |
|
PGDM |
Qualifying exams: CAT / XAT / GMAT followed by MICAT -Bachelor’s degree/ equivalent qualification in any stream recognized by the AIU -Final year students can also apply |
36 |
|
FPM |
2-year UGC/ AIU/ AICTE-approved master’s degree with at least 55% marks/ equivalent grade in any stream of the Humanities/ Social Sciences/ Business Management having Comm./ Journalism/ Advertising/ Media/ PR/ Marketing as a subject |
8 |
|
Certificate programmes |
For Market Research and Data Analytics and Advertising Management and Public Relations: Graduation with minimum 50% aggregate For remaining specializations: Graduation or Diploma |
– |
Read more: MICA Admission
MICA Placements 2022
As per some media reports, MICA has recorded 100% placements during MICA placements 2022. The highest package (domestic) and average package offered during MICA placements 2022 were INR 57.51 LPA and INR 19 LPA, respectively. A total of 77 companies visited the campus and recruited 208 students during MICA placements in 2022. The top recruiters of MICA in 2022 included leading companies such as Amazon, Microsoft, and Google. The key highlights of MICA Placements 2022 are presented in the below-mentioned table:
Particulars | Statistics (2022) |
Placement percentage | 100% |
No. of companies visited | 77 |
No. of placed students | 208 |
Highest package (domestic) | INR 57.51 LPA |
Average package | INR 19 LPA |
Top 50% average package | INR 24.15 LPA |
Roles offered | Content Designer, Digital Marketing Strategist, Product Manager |
Read more: MICA Placements
MICA Scholarships 2022
MICA scholarships are awarded based on a student’s overall academic performance, as well as family income. Each scholarship amount goes up to 25 percent of the annual fees. Students are selected for MICA scholarships based on their:
- Academic performance and class attendance record
- Family background
- Family income less than Rs 5 LPA
- Scrutiny of ITR and bank statements of previous years
- Other achievements
Generally, up to 19 scholarships are awarded during the academic year, which includes nine from PGD program the first year, eight from PGD program second year and two from the CCC program.
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