Pearl Academy has organised the latest feature of their “What’s Next” event trail – What’s Next in Digital Entertainment. This event aims at enlightening students and participants on media, communication and entertainment, and, how entertainment is changing from traditional, to more modern inventions in the form of digitisation and automation. The market for content is dramatically increasing with more and more users gaining access to digital platforms across the country, alongside the growing influence of social media. The event is set to take place on 15th March, at the Waterstones Hotel, in Mumbai.
The main motive of this event is to analyse the impact of technology and automation in the form digitisation, on the way we are perceiving and valuing entertainment. It aims to impart knowledge on the escalating dynamism of digital entertainment today. Learnings derived from the keynote speakers are expected to enlighten youngsters on how technology and automation can be used to expand horizons of not only digital entertainment but other segments of industry as well.
The 3 main themes of this event are –
In order to provide fruitful industry insights, Pearl Academy has attracted close to 24 keynote speakers across the industry, ranging from media and entertainment giants like VOOT, Network18, FCCI and Filmfare Magazine. Here is a glance to the professional achievements of the few speakers that can guide you through why one should attend the event –
Ashish S. Kulkarni is the Chairman of FICCI for Animation, Visual Effects, Gaming and Comics Forum and Chairman of MCCIA Animation & Gaming committee. He has spearheaded the growth of world-class animation studios in India and incepted the concept of original Indian animated content, like Little Krishna (2009) and Shaktiman (2011).
Ashish has juried multiple high profile events such as the iEmmys, New York Film Festival, Banff Awards, and Dada Saheb Phalke Awards. His extensive experience in launching new forms of digital entertainment will definitely inspire participants to think out of the box when it comes to ideation.
Monica Shergill has led the evolution from traditional broadcasting to digital broadcasting. She did this through developing Viacom18’s digital platform, VOOT which has attracted the Indian content viewers and has successfully done so by curating 18 multi-lingual regional shows ranging from Tamil to Bengali. Apart from curating original content, this platform provides on-demand video viewing of all Viacom18 channels (Colours, VH1, and MTV).
Dipanjan is the CEO of Greycells18 Media Ltd. The media giant uses technology to offer online education and learning resources for secondary and higher secondary students in India.
Digital technology in education and learning has risen dramatically in the past few years, and that does not seem like stopping. Dipanjan would be an ideal candidate to elaborate on how the digital sphere is bound to expand in the future.
Rahul Gangwani is the digital head of Filmfare, having been at the organisation since 2011. He has performed roles ranging from media, editing, and social media content creation. He has handled online promotion and marketing of all Filmfare award events.
Experts like Dipanjan Das have led innovations in the digital entertainment sector, while Rahul Gangwani, Ashish Kulkarini, and Monica Shergill successfully merged the concept of media and digital platforms to create entertainment content. Having discussed the backgrounds of some of the keynote speakers – students can expect to gain exposure to multiple aspects of digital entertainment. Some of the critical spheres which will be discussed include – the importance of analytics and data, insights on how top media organisations have utilised the digital space to engage users, and lastly, how some top experts have inculcated industries like education onto a digital platform. Youngsters aiming to understand more about entertainment on digital platforms can stay up-to-date with the happenings of the event by following Pearl Academy’s Facebook page.