Career in Event Management 2023: Best Courses, Institutes & Job Prospects

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Event Management Overview 2023

It is fast catching up as a hot career option owing to the increasing trend in retail and marketing sector. It involves:

  • Organizing an event with a focused goal for a target audience
  • Visualizing concepts
  • Planning
  • Budgeting
  • Executing events
  • Working on fashion shows, concerts, seminars, exhibitions, weddings, themed parties, product launches etc.

As you gain experience, you can start a PR consultancy firm to develop press relations. You can arrange youth camps for children or a trekking tour for youth or executives. An interesting area in this is organizing parties and disco nights. 

Read: Career in Cooperative Management

Event Management Eligibility Criteria

The eligibility criteria for EM courses and jobs vary depending on the level of education and experience required. However, there are some general requirements that are common to most programs and positions.

Educational requirements

For entry-level event- management jobs, most employers require at least a high school diploma or equivalent. However, some employers may prefer candidates with a bachelor’s degree in event management, hospitality management, or a related field.

For more advanced event management positions, such as event director or conference planner, most employers require a bachelor’s degree and several years of experience in the field. A master’s degree in event management or a related field may also be helpful.

Experience requirements

In addition to educational requirements, many event management jobs also have experience requirements. For entry-level jobs, employers may look for candidates with experience in customer service, sales, or marketing. For more advanced positions, employers may look for candidates with experience in planning and executing large-scale events.

Other requirements

In addition to educational and experience requirements, some event management jobs may also have other requirements, such as:

  • Strong organizational and time management skills
  • Excellent communication and interpersonal skills
  • Ability to work well under pressure
  • Creativity and problem-solving skills
  • Proficiency in Microsoft Office Suite and other event management software

Event Management Skills and Attributes

It is a complex and demanding profession that requires a wide range of skills and attributes. Successful event managers are able to plan, organize, and execute events of all sizes, from small gatherings to large-scale conferences and festivals. They must be able to manage budgets, schedules, and teams, and they must be able to think on their feet and solve problems quickly.

Here are some of the key skills and attributes that are essential for event managers:

  • Organizational skills: Event managers need to be able to keep track of multiple details at once and manage multiple projects simultaneously. They need to be able to create and stick to budgets, schedules, and timelines.
  • Communication skills: Event managers need to be able to communicate effectively with a variety of stakeholders, including clients, vendors, attendees, and staff. They need to be able to clearly articulate their vision for the event and keep everyone informed of the progress.
  • Interpersonal skills: Event managers need to be able to build and maintain relationships with a variety of people. They need to be able to work collaboratively with others and resolve conflict effectively.
  • Problem-solving skills: Event managers need to be able to think on their feet and solve problems quickly and efficiently. They need to be able to anticipate potential problems and develop contingency plans.
  • Leadership skills: Event managers need to be able to motivate and inspire others. They need to be able to delegate tasks effectively and build a strong team.

Jobs in Event Management

There are many different types of jobs. Some of the most common include:

  • Event manager: Event managers are responsible for the overall planning and execution of events. They work with clients to understand their needs and develop a plan to achieve their goals. They also manage the budget, schedule, and logistics of the event.
  • Event coordinator: Event coordinators assist event managers with the planning and execution of events. They may be responsible for tasks such as booking vendors, managing the budget, and coordinating with attendees.
  • Event planner: Event planners work with clients to develop and execute personalized events. They may be responsible for tasks such as choosing a location, selecting vendors, and creating a timeline for the event.
  • Conference planner: Conference planners specialize in planning and executing conferences. They may be responsible for tasks such as developing the conference agenda, booking speakers, and managing the registration process.
  • Meeting planner: Meeting planners specialize in planning and executing meetings. They may be responsible for tasks such as choosing a location, booking accommodations, and developing an agenda for the meeting.
  • Exhibition planner: Exhibition planners specialize in planning and executing exhibitions. They may be responsible for tasks such as designing the exhibition floor, booking booths, and promoting the event to potential visitors.
  • Trade show planner: Trade show planners specialize in planning and executing trade shows. They may be responsible for tasks such as selling booth space, coordinating with exhibitors, and promoting the event to potential attendees.
  • Festival planner: Festival planners specialize in planning and executing festivals. They may be responsible for tasks such as booking entertainment, managing food and beverage vendors, and coordinating with local authorities.
  • Wedding planner: Wedding planners specialize in planning and executing weddings. They may be responsible for tasks such as choosing a venue, booking vendors, and creating a timeline for the wedding day.
  • Corporate event planner: Corporate event planners specialize in planning and executing corporate events, such as company retreats, holiday parties, and product launch events. They may be responsible for tasks such as choosing a location, booking vendors, and creating a timeline for the event.
  • Nonprofit event planner: Nonprofit event planners specialize in planning and executing fundraising events for nonprofits. They may be responsible for tasks such as choosing a location, booking vendors, and promoting the event to potential donors.

Read: Career in Financial Management

Event Management

Event Management Salary

Remuneration in this field fluctuates according to the type of the event that is managed. The sky is the limit for a successful event manager. While after a course in event management, a fresher can start his/her career with Rs.500-1000 per day, the starting salary for professionals in corporate sector can be anywhere between Rs.10,000 and Rs. 15,000. Once an event manger attains experience in the field, he/she can command fees from Rs.50, 000 to Rs.1 lakh or above per event depending on his/her client.

Event Management Institutes/Universities

College Name Place Fees (INR) Duration (years)
National Institute of Event Management (NIEM)
Pune
2,50,000 - 3,00,000
3 years
Pearl Academy
Jaipur
7,27,000
3 years
AAFT - Asian Academy of Film And Television
Noida
4,00,000 - 5,00,000
3 years
Chandigarh University (CU)
Chandigarh
2,00,000 - 2,50,000
3 years
New Delhi Institute of Event Management
Delhi
1,40,000 - 3,60,000
3 years
DY Patil International University
Pune
2,71,000
3 years
National Institute of Event Management (NIEM)
Lucknow
1,50,000 - 2,00,000
3 years
National Academy of Media and Events (NAME)
Mumbai
3,50,000
3 years

Event Management Institutes in Major Cities

Event Management Institutes in Various States

FAQS

So, instead of wandering into your next event planning job with no guidelines, follow this simple guide to the five stages of event planning.
  • Stage 1 – Research and Goal Setting. …
  • Stage 2 – Design the Event. …
  • Stage 3 – Brand the Event. …
  • Stage 4 – Coordination and Day-Of Planning. …
  • Stage 5 – Evaluate the Event.
Event Management is something that is quite varied in its nature but runs on three basic principles- planning, arranging and the final execution of events. It encompasses the management of both small and large scale events, from corporate events to weddings to other parties
  1. Align on the event purpose with stakeholders.
  2. Lock in your event budget.
  3. Figure out who your potential attendees are.
  4. Find a venue that fits your event purpose.
  5. Establish the event team.
  6. Promote your event with a strong marketing plan.
  7. Seek out sponsors to help finance the event.
Course NameDuration
PGP in Event Management and Public Relations1 Year
Post Graduate Diploma in Event Management2 Years
Diploma in Event Management1 Year
PGDM (Event Management)1 Year
The qualification of an event manager is you must complete 10+2 from any stream from a recognised board and must pursue an event management course in graduation and can also opt for post graduation course.
Event Costing, Budgeting, and PlanningMarketing Management
Event Risk ManagementCross-Cultural Management
Event Finance and TaxationPrinciples of Event Management
Business CommunicationLegal Aspects of Event Management
Consumer BehaviorSpecial Event Topics

Event managers plan and organise promotional, business and social events. They’re responsible for running a range of events, ensuring the target audience is engaged and the message of the event is marketed properly. Events play a huge part in the success of a brand or an organisation.

Event Managers can earn around INR 4 lakhs annually at the start and increase their pay scale with experience. Their salaries can go up to INR 15 lakhs with experience.

Event managers do not lead a simple life. The stressful schedules and the irregular working hours are some of its prime characteristics. But, those in this field believe that they can endure it all to experience the satisfaction they get from hosting a successful event.

  • The demand for event management is expected to continue rising as businesses recognize the value of well-executed events in achieving their goals and individuals seek stress-free and memorable celebrations. 
The average fee for an Event Management course ranges between INR 40,000 and INR 8 Lakh. Upon graduating, the Event Management course graduates can opt for job profiles such as Logistics Manager, Event Planner, Exhibition Organiser, etc.